Comcast to air PSAs promoting children’s literacy month and book fair, Bring a Book, Bring a Friend, showcasing teen spokespersons

Thanks to K is for Kids’ headline sponsor, Comcast, viewers will soon see several PSAs (Public Service Announcements) recently filmed by our teen spokespersons.   The 30-second videos will air throughout February…. 

K is for Kids Foundation extends our deepest appreciation to Comcast for their support in helping us promote children’s literacy and leadership amongst the children of Collier County, and for showcasing these students’ efforts to help give other children the books they need to succeed in school and in life.  The teens in the videos have collectively donated hundreds of hours to help advance K is for Kids’ mission and we are proud of the service performed for our cause by all of our graduating seniors.

All the PSAs were filmed at ITZ Media Group’s new production studios in Naples under the guidance of producer, filmmaker and actor Chuck Ardezzone with videographer Jor’El Schustrin.

Four graduating seniors from three Coller County high schools — Ali Martin and Erin Clawson from Gulf Coast, George Hiller and Chen Yu from Barron Collier, and Danielle Verduchi from Naples — joined Jessica Cederquist and Daniela Alban (the former a current student at Barron Collier and the latter, a graduate of the school) to shoot the videos.

Can’t wait to catch the action on cable?  Link here to see the first PSA promoting this year’s K is for Kids’ Bring a Book, Bring a Friend Book Fair & Book Drive at Barnes & Noble, Waterside Shops in Naples on Saturday, February 11th.

http://youtu.be/fgJzeXFjOrc  “Teens host fun’raiser for kids: Bring a Book, Bring a Friend Book Fair”

The First Lady of Florida Ann Scott stands with K is for Kids' Founder Karen D. Clawson (at left) and HarperCollins published author Margaret Cardillo and are surrounded by children of all ages at the 2011 "Kids Celebrate Reading" Book Fair held at Barnes & Noble, Waterside Shops in Naples. Standing in the back row are members of K is for Kids' Teen Advisory Team Council, and amongst this year's graduating seniors. From left to right: Marina Moussa, Tyler Clevett, Amber Valcante, Haylee Lamb, Erin Clawson and Matthew Colligan. The children are featured in the third commemorative K is for Kids' young authors book, "Wishes, Dreams & Who Inspires Me." The theme of the book fair in honor of the First Lady and Audrey Hepburn, the subject of Ms. Cardillo's biographical book "Just Being Audrey." All participants were given white beads in honor of the late actress' fondness for fashion..

The teens all experienced a “first” for this PSA — each teen went into a sound booth to record the voice over for footage shot at K is for Kids’ 2011 book fair at Barnes & Noble (produced by ITZ with videographer Joshua Abel).  The PSA will run through February 11th.

The next PSA tells people about the Bring a Book, Bring a Friend for Children’s Literacy Month and encourages people to join K is for Kids’ campaign to help give children in need more books to read by supporting our events and efforts, or starting their own fun’raisers with friends.

http://www.youtube.com/watch?v=4N4vDbuRUhc&feature=related  “Teens launch fun’raisers to help raise books for children in need.”

Pictured from top, clockwise: Two young sisters create storyboards for K is for Kids' giant filmstrip on canvas at the Naples CityFest Films & Flavors event in October 2010; Author Robert Dean Bair speaks to children about his books, the Rob Royal Spy Thrillers, and author Juliana Howard tells children about "Catie the Copycat." Both authors helped K is for Kids' launch its literacy month in Immokalee, sharing books, stories and the power of reading to children and their families.